DESCRIPTION
Agency for Relevant Communication is a business incubator, the team of which consists of IGUMO graduates. The Agency serves the venue for practical training of students of the Faculty of Advertising and PR.
This is where students learn to work in team when addressing real tasks. Under the guidance of IGUMO graduates, students create content for promotion of the Institute in online space. The Agency promotes such projects as Global Talents, DOCA international festival, KULTPROSVET, etc.
Agency for Relevant Communication supports students’ initiatives on creation of their own projects and help them launch and promote them.
GOAL
Development of students’ skills of project, advertising, and promotional activities based on real tasks by concrete clients.
METHODS
Collecting and analyzing information, brainstorming, working in team, copywriting and page layout, working with social media tools.
EXPECTED RESULTS
Practical approbation of knowledge in advertising, PR, branding, and project management on social networks; formation of professional portfolios; acquisition of teamwork skills; experience of addressing real professional tasks and communicating with clients.Marina
Volynkina